Principal Consultant at Unnati
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Senior Manager - Demand Planning - Food Products (6-9 yrs)
- Our client, founded in 1982, has established itself as a huge food products conglomerate, leading the food processing business through its range of products, innovative flavours and best in class ingredients, it's internationally certified production facilities, the consistency of its quality, and its unmatched expertise in the industry. It has always stood for unparalleled quality, great taste and world class innovative products, customized for local taste buds.
- They have a diversified client base across sectors including retail, institutional and QSR clients. They also have an international presence with products exported to Europe, Africa, Middle East, US and Australia.
- Recently it raised funding from a group of international PE firms which will be used to expand its distribution network to 120,000 outlets in three years from 40,000 at present, making the firm a Pan-India company.
- As a Senior Manager - Demand Planning, your primary role is to create, maintain and execute demand forecast models for the business incorporating business intelligence and forecast information gathered from sales, marketing, finance, operations and other sources.
Your responsibilities will include the following :
- Create a single demand forecast with input from multiple roles (e.g., sales, marketing, finance and others) within the organization with a consensus forecasting process.
- Include causal factors (e.g., weather, natural disasters, and competitor actions) intodemandforecasts and to model events (e.g., sales promotions, marketing events, economic activities).
- Develop seasonal demand forecasts and anticipate customer reactions to the sales campaigns, Discounts and price changes
- Conduct Executive Sales and Operations Planning meetings for decisions from management.
- Integrate the order management process with the demand planning process.
- Use the demand forecast as an input into the sales and operations planning process.
- Shape demand using what-if analysis and scenarioplanning.
- Segment demand forecasts based on key product or customer characteristics.
- Monitor demand fulfilment.
- Use statistical forecasting methods, software tools such as SAP APO Demand Planner tool like ARIMA.
- Report demand metrics across the organization.
- Measure order fill rates and customer service levels.
- Link demand forecasting and supply planning using a sales and operations planning process.
- Continuously improving forecasting techniques, method, and approach
Candidate Profile :
- Understanding of business processes end to end
- Exceptional Analytical Skills
- Strong Communication Skills
- Very Strong Organizational Skills and Ability to create systems and processes
- BE/B-Tech. Engineer degree any branch.
- MBA in operations (regular/distance) would be preferred
- Six to eight (6-8) years of experience in multiple areas of supply chain in an FMCG company including Demand Planning.
- Knowledge of ERP (Preferably SAP) and excel proficiency is a must.
Should be comfortable with :
- Long Hours Working especially in the initial stages
- Long Hours communication over phone and mails
- Month-end stretch
- Regular Travel between Ludhiana and Gurgaon
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